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Durable in all life situations

As part of the launch of the NEW Spirit washing machines and dryers, Schulthess introduces the current ad campaign.

The new generation of washing machines and dryers will be launched in September with a nationwide TV commercial as well as advertisements in trade journals and the Sunday press. It is brand new, sets new standards and is as dependable as ever. This is also reflected in the ad campaign, which showcases the superior quality with the example durability. The creative approach reflects that Schulthess machines withstand all fashion trends, episodes and life stages unfazed. The message is conveyed tongue in cheek through the three subjects fashion, music and love.


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